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This is our 300th episode!
We are happy to be able to continue All Ears English for our amazing listeners!
Today let’s talk about how All Ears English got started, what we do to publish each episode, and what it means for you if you want to put your creative vision out into the world!
Today we’ll talk about:
- The idea: Lindsay was feeling frustrated with what she had seen in the ESL field. English learning didn’t seem to be working for many students. She was also listening to podcasts at the time and she felt an intuitive voice saying that maybe it was time to start a podcast so she found a partner to work with and got started. If you aren’t hearing any voices in your heart of mind about your creative project, look at what’s needed in the world and go out and investigate that idea.
- The background research: We tried our best to avoid “analysis paralysis.” We did a little bit of research to see that other people were doing this and that people were downloading these types of podcasts. When you get started on your creative vision, don’t let “research” hold you back because it may be a form of procrastination. Research is a way of staying safe and not taking the risk of launching.
- Production/recording: We kept in mind Seth Godin’s philosophy of “the dip.” We hit a dip in our first three months of producing this project. All Ears English almost failed. We couldn’t get the audio right. There was a learning curve, especially with the technology. We had to throw out an entire day of work because it wasn’t good enough. If you are creating something, you are going to hit a dip. You need to keep pushing beyond the dip because in the long run you will be happy that you did.
- Editing: Quality is king. This may sound contradictory to “Connection NOT Perfection” but it’s not because we consider our work to be art. We don’t seek perfection but we do seek the highest possible quality that we can reach. Remember, people want to see that you are human. You make mistakes and it’s fine but quality also matters. Find a balance. When you put out your vision keep this in mind.
- Publishing: This is the crucial moment. You have finished your project and now it’s time to show your “art” to the world. In this moment a lot of people don’t publish or they don’t “ship” because they get scared. Why is it scary? It’s scary because you are vulnerable at this time and anyone can come and criticize what you have done. Reid Hoffman says, “If you aren’t embarrassed by the first version of your product then you have launched too late.”
- Rinse and repeat: Four times per week we publish episodes. You need to put your work out into the world on a regular basis, not just once. This builds up a sense of resilience and self confidence. No matter what you’re working on, there is always going to be someone who doesn’t like your work but that doesn’t matter.
** Get a chance to meet with Lindsay on Skype for 15 minutes!
If we get 300 comments we will choose one person to meet with Lindsay on Skype and practice English.
What are YOU working on?
What is your creative art or vision that you are putting out into the world?
Answer these questions:
1) What are you working on?
2) What challenges have you had?
3) What have you learned?